PATIENT ENGAGEMENT AND INTELLIGENCE FOR PHARMA

Turn patient conversations into better decisions.

Reach relevant patients at scale, give them a useful next step, and turn their conversations into continuous intelligence for the teams shaping how patients are reached, treated and supported.

Trusted by life science teams

Novartis UCB Takeda Amgen Idorsia Otsuka
THE WHY BEHIND PATIENT DECISIONS

Your data shows the switch. We uncover the patient’s reasons.

From reaching patients to understanding them

Reach the right patients, give them a reason to engage, and turn their conversations into intelligence for your next decision.

Reach

01

Reach the patients you need to understand.

We build campaigns around your indication and market, using tailored messaging to bring relevant patients into the free mama health app. The campaign gives them somewhere relevant to ask their questions.

Engage

02

Start with what matters to them.

Patients bring their health questions to mama health. Answers grounded in medical science and patient experience give them a reason to keep the conversation going. They can return as their questions and support needs change.

Activate

03

Their questions. Their next step.

Patients choose their next step in mama health, whether that’s exploring treatment information, creating a health summary, or preparing questions for their doctor. Each next step is a defined, measurable action, not just a click.

Understand

04

Hear what drives patient decisions.

Conversations surface treatment concerns, unmet needs, and reasons for starting, stopping, or switching. Use that understanding to sharpen the decisions your team makes and feed what you learn into the next campaign.

AI-moderated patient conversations at scale

Patients talk about their condition every day. Rarely where your teams can learn from it.

Patients in your indication

Reached, engaged, and in conversation

mama health

Anonymized and structured

What your teams get

Journey map Where patients get stuck, and why.
Emerging signals What's changing as new conversations come in.
Patient support Help patients take their next step, and learn what happens.

Updated as patients talk

Direct patient conversations. Anonymized and structured with consent.

See what your competitors can't.

Questions that used to take a six-month research project now take one afternoon.

See where patients get stuck, understand treatment decisions, and work with the language patients actually use.

Patient journey

Select a stage to explore the evidence.

Journey evidence

Example indication: immunology

Patients in this view

Why, in patients' words

    Next in the journey
    Ask a question

    Grounded in patient-reported conversations

    What teams do with this

    Illustrative platform view

    INDICATION AND MARKET COVERAGE

    Across common, rare, and complex indications.

    20+ indications

    Myasthenia gravis Psoriasis Crohn’s disease Diabetes Prostate cancer Pulmonary fibrosis Thyroid eye disease Endometriosis Narcolepsy Chronic spontaneous urticaria Atopic dermatitis Chronic hand eczema
    COPD Decompensated cirrhosis Heart failure Graves’ disease Multiple sclerosis Lupus Ulcerative colitis Acute and chronic pain Insomnia Long COVID IgA nephropathy Major depressive disorder

    MARKET COVERAGE

    16 markets. Local patient perspectives. Indication-level scale.

    Understand how patients navigate care locally, from finding a specialist to living with treatment. Conversations take place in their own language.

    Looking for another indication? Tell us which patients you need to reach and what you need to understand. We’ll explore the available intelligence and options for your market.

    Discuss your indication
    World map with mama health's covered markets in navy: the United States, Canada, Japan and 20 European markets, with offices marked in New York, Berlin and Milan.
    • mama health offices New York · Berlin · Milan
    • Covered markets

    FOR COMMERCIAL AND CLINICAL TEAMS

    Every team has a different question.

    Bring the patient’s reasons into your next decision, whether you’re planning a launch, shaping a value story, or building support around an unmet need.

    01 / 07

    Brand & marketing

    What will make our message matter?

    Learn the concerns, expectations, and language patients bring to treatment decisions. Build positioning and campaigns around what matters to the people you need to reach.

    What will make our message matter?

    Learn the concerns, expectations, and language patients bring to treatment decisions. Build positioning and campaigns around what matters to the people you need to reach.

    01 / 07

    Brand & marketing

    What will make our message matter?

    Learn the concerns, expectations, and language patients bring to treatment decisions. Build positioning and campaigns around what matters to the people you need to reach.

    02 / 07

    Launch excellence

    What could stop patients from starting?

    Spot the diagnostic delays, referral gaps, and treatment concerns that could stand between interest and adoption. Shape launch plans around the barriers patients describe.

    03 / 07

    Market access

    What does value look like to patients?

    Bring disease burden, treatment demands, and access barriers into your value story. Use patients’ accounts of daily life to strengthen evidence plans and access discussions.

    04 / 07

    Medical affairs

    What is life on treatment really like?

    Hear how treatment fits into daily life, including side effects, unanswered questions, and practical demands. Focus evidence planning and HCP education on the needs patients describe.

    05 / 07

    Patient engagement & PSP

    Where does support fall short?

    Find the moments when patients lack information, practical help, or confidence in their next step. Design support around those moments and the needs of caregivers.

    06 / 07

    Business insights

    Why are patients starting, stopping, or switching?

    Explore the reasons patients give for treatment decisions and changing expectations. Add their perspective to market analysis, opportunity assessments, and the assumptions behind your forecasts.

    07 / 07

    Digital health

    What is worth building for patients?

    See what patients ask, where they struggle, and what they need from a digital experience. Prioritize the problems they describe and the support they seek.

    VOICES

    What our clients say.

    By working with mama health, we can integrate the unbiased patient perspective into our business strategy, unlock actionable insights and continuously measure the impact of our initiatives.
    Chiara GnocchiHead of Patient Advocacy and Communication · Novartis

    FAQ

    How we reach relevant patients, turn their conversations into intelligence, and help your team answer the questions behind its next decision.

    Who is mama health for?

    We work with pharma and life science teams across brand, launch, market access, medical affairs and patient support. We help you reach relevant patients, understand what shapes their decisions, and use those insights in your work.

    How do you reach patients in our indication?

    We create campaigns around your indication and market, with messaging that speaks to the questions patients already have. Those campaigns bring relevant patients into the free mama health app. Together, we agree what the campaign needs to achieve and how to measure it.

    Why do patients choose to engage?

    mama health gives patients somewhere to ask their health questions and take a useful next step. They can explore treatment information, create a health summary or prepare questions for their doctor. As their needs change, they can return to the conversation.

    What can we explore in the intelligence platform?

    You can explore the patient journey, understand treatment decisions and see where patients need more support. Ask a question in plain language, then look at the conversations behind the answer. Patient counts and cohort context help you judge what each finding tells you.

    How do you review and validate the information?

    AI structures patient conversations for analysis, supported by medical and scientific review. The findings reflect what patients report. Your team can review the source context and sample sizes to understand what the evidence supports.

    How is patient privacy protected?

    Patient conversations are anonymized and aggregated for analysis with consent. The mama health app operates independently of pharma clients. During a walkthrough, we can explain how consent, anonymization and data governance work.

    Which indications and markets do you cover?

    We work across 16 markets and more than 20 indications, including common, rare and complex conditions. Explore our current coverage, or talk to us about the patient population you need to understand.

    How often does the intelligence change?

    The intelligence develops as patients share new conversations. Your team can return to the same questions and see how experiences change. The available evidence and update frequency depend on your indication, market and project scope.

    How does this work alongside our existing data?

    Your existing data may show when patients start, stop or switch treatment. mama health helps explain why, through the concerns and experiences patients describe. Use that perspective alongside claims, EHR, clinical and research data to inform your next decision.

    How do we get started?

    Check your indication and tell us which market and patient questions matter to your team. We’ll show you the available coverage and relevant platform views, then discuss how patient reach, engagement or intelligence can support your work.

    Check your indication

    Three quick details so we can tailor the session, then pick a time that suits you.

    Opens the calendar next.